The best health initiatives will be supported by Pfizer
Pfizer provided more than 10 million pesos to the 43 civil society organizations (CSOs). The six thematic
supported by the Pfizer Social Project Call for 2008 comprise:
• Expand access and health care
• Prevent and manage family violence, promote gender equality and masculinity approaches
• Promote care environmental and sanitation through the use of sustainable technologies to improve health in areas rural and urban
• Improving health and community integration of older adults
• Improve prevention and care services in reproductive health, maternal, prenatal and children up to age two
• Prevent and manage HIV / AIDS foster respect for human rights and contribute to the elimination of stigma associated with this disease
Pfizer wanted to place special emphasis on identifying and supporting those projects aimed at improving the quality of life of people with HIV / AIDS and prevent the spread of this disease that today is one of the pressing health problems in Mexico. This year 20% of projects beneficiaries are for projects related to HIV, which is double the previous year.
The proposals submitted by CSOs were evaluated using the following criteria: social impact, sustainability, feasibility, innovation, presentation and visibility of project achievements.
The assessments were made by dictamination committees composed of independent experts, representatives of public and private institutions such as SEDESOL, UNDP, World Bank, UN, UNAM, ITAM, CIDE and COLMEX which, together with collaborators from Pfizer, evaluated 200 projects received, ensuring the selection of the best projects in each issue.
So Pfizer donations support their social responsibility policies.